Employee Handbook
The employee handbook cover for the Fitchburg Art Museum features a sleek and modern design, utilizing a grid layout that showcases a curated selection of captivating photographs taken within the museum. Each photo captures unique aspects of the museum's exhibits, architecture, and ambiance, highlighting the rich artistic heritage and vibrant community atmosphere.
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Banner Ads and Social Media Posts
Fitchburg Art Museum needed ads to effectively promote their upcoming events, playing a vital role in reaching a broader audience and increasing attendance by showcasing the unique experiences and programs offered. James created visually engaging ads that capture attention, convey the museum's artistic mission, and resonate with the target audience, ultimately driving interest and participation in the events.
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FAM Yearly Calendar
Fitchburg Art Museum creates a yearly calendar featuring collection items; for 2021 James created an elegant layout, showcasing a high-quality image of a selected artwork or artifact for each month, accompanied by a brief description.
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FAM Website
During James’ internship at Fitchburg Art Museum he standardized the wordpress website by changing the typography across all pages to ensure a consistent font size, style, and spacing, which improves readability and creates a cohesive visual experience. The navigation was simplified, grouping related content together, making it easier for users to find information quickly. Additionally, he added alt text for every visual element, including images, icons, and graphics, significantly improved accessibility for users with visual impairments. This not only adheres to best practices for web accessibility but also enriches the user experience by providing context and descriptions that enhance understanding of the content.
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